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WATCH ALL PITCHDAYS

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Early-stage (Seed/ Series A) start-ups with B2C business

FOCUS

Standardized convertible loans with individual 360° media deals

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Gross media invest of up to EUR 2,5m (larger follow-on deals possible)

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color_»_colorAs leading TV media investor and the investment arm of ProSiebenSat.1, we know how to develop big brands with fascinating stories.color_«_color

color_»_colorWe are the perfect fit for high-growth consumer-oriented digital companies that have the potential to generate sustainable success through TV advertising and premium digital reach.color_«_color

Florian Hirschberger — CEO & Managing Director / Florian Weber — CCO & Managing Director

TEAM

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Start Now

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Start Now

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INCREASE BRAND AWARENESS VIA MASS MEDIA AT AN EARLY STAGE

Let’s take the next big leap together on your start-up’s exciting growth journey. We are your hands-on mentoring and sparring partner.

SCALE YOUR PROVEN BUSINESS MODEL AND BUILD YOUR BRAND

Get the individually tailored support your business needs for further (international) growth through our minority equity investments or media co-operations.

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About color_US_color

We are the ideal partner for B2C companies wishing to expand their core business or having identified Germany and Austria as their next growth markets. Our flexible investment model consisting of Media-for-Equity investments and media co-operations (Media-for-Revenue) offers already established digital growth companies individually tailored support for their further successful development.

SevenVentures pitch day 2022 

+++Application phase has ended+++

Since 2012 SevenVentures gives aspiring start-ups a forum to pitch live in front of a high-class jury. The winner goes home with a 7-digit media budget as well as additional components like mentoring programs or production budgets for advertorials. 

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GROW YOUR BUSINESS

Boost your sales performance with targeted, customized campaigns: get a relevant, effective TV spot with our experts, reach your desired audience with specific targeting across our channels and get support throughout your campaign. Our campaign optimization tools, brand tracking and spot testing are designed to help you achieve your goals.

RECEIVE TAILORED INVESTMENT

Benefit from our flexible investment and cooperation models that are tailored to your business needs; investing our own resources releases us from traditional VC investment restrictions and our media convertibles enable us to enter in between investment rounds.

LEVERAGE YOUR BRAND

Increase your brand value and overall marketing channel performance through customized campaigns and TV spots on our premium TV channels, digital network, influencers and retail partners – and benefit from our long-term marketing and industry expertise.

WHAT'S IN IT
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Boost your brand

Access the full premium, 360° media reach of the ProSiebenSat.1 Group.Our integrated network of premium TV channels, digital video and influencers allows you to reach every target group with scale.

GET THE WHOLE Package

Benefit from our holistic services and expertise including campaign planning/ optimization, consulting and mentoring on all media and creative matters: from spot testing to introductions to experienced production agencies.

MAXIMIZE 
YOUR VALUE

Kickstart your growth through our unique investment approach and profit from our cash-free and flexible convertible loan deal construct. This allows you to boost your company valuation and minimize the equity that needs to be issued in the future. 

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